Hartz
Creative and Branding
CREATIVE DIRECTION / Design Direction
Hartz | Delectables
Hartz is over 100 years old, and when they came to us, their brand looked and felt like it. We gave them a refresh that began with one of their marquee products, Delectables cat treats. We created a campaign that celebrates the bonding moments brought about by this unique treat, complete with an old-school jingle.
Social Refresh!!
We gave their socials a much-needed facelift. More animation, more vibrancy, more fun, more music videos about cats wearing pants. More content that felt like they were less of a pet product company, and more like pet lovers who happened to also own a company.
